Interested in publishing an article on the Horseshoe & Co. blog? We love collaborating with other individuals to provide content to our audience that will help them reach their business goals.

Why submit a blog on the Horseshoe & Co. blog?

We are experts in HubSpot and inbound marketing, Diamond partners with HubSpot and members of the HubSpot Partner Advisory Council. We hold strong authority and top-ranking positions in different HubSpot and inbound marketing topics.

HubSpot blog

 

Target Audience 🎡

Horseshoe & Co focuses on small and medium businesses owners, CEO, CMO, Sales, Marketing leaders with digital marketing and sales-related content.

 

Topics 

We’re open to publishing content on digital marketing and sales topics. More specifically, we tend to favour titles based on these areas:

  • HubSpot 
  • Sales and business development
  • Customer service
  • RevOps
  • Lead generation
  • Lead scoring
  • Content Marketing
  • Inbound Marketing
  • SEO

Consider the audience when writing articles and strive to offer insightful advice, practical tips and clear takeaways to readers. Be sure to provide a unique viewpoint, and avoid over-published topics. 

 

Article Lenght and Format 📝

800+ words in a Google doc. How-to's, listicles, and educational articles supported by relevant research are preferred. 

 

Format, Images, and Copyright

Include at least two high-resolution images, charts, or graphs as long as it’s relevant to the article. By submitting a guest blog, you guarantee that you have the copyright to use the content and images. 

 

SEO

Articles should be optimized for SEO with header tags, alt text, and a meta description

 

Authority

The article should be your own creation. The first criteria to assess your article is the expertise and authority of the author and the quality of the written piece. 

 

Author Profile

A small bio of fewer than 50 words should accompany the article. Please include your LinkedIn or Twitter profile. 

 

Links

Links included in the article should be related to the content and only used to provide more context or back up a claim/stat. Avoid mentions of products or services and self-promotion links unless related to the subject. 

 

Promotion

The pitch should be accompanied by a plan on how you will promote the published article. Based on our content marketing plan, we will decide whether or not to promote the article on our social media and inform you before we publish it. 

Submissions and Questions

Please send your pitch with a full draft in a google doc document to andrea at horseshoeco dot com. We will respond to you within 7 business days. 

submit a marketing blog

 

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